“Imani O’Blige is the 23 year old founder and CEO of online boutique, Dirty Tuesday. With third dimensional heritage of an ethnically diverse background, she was raised in the urban silhouette of Paterson, NJ. “
“Take action and just do it. The internet, a random class, and seeking knowledge on the subject anywhere you can is a great starting point.”
Dirty Tuesday is a transitioning online boutique that has expanded from a vintage chic style to a free spirited fashion house. With early beginnings of popular 80’s-90’s street wear, we now have an eccentric, earthy brand featuring up and coming designers from around the world!
For those who aren’t familiar with the brand…What is the meaning and inspiration behind the name “Dirty Tuesday“?
“3 A.M. I stumbled into my room, after what seemed like endless laughs with friends. Struck by the karma of stubborn laundry, I tripped in the darkness over a pile, landing face first on her cellular device. What a dreary Tuesday it was.EUREKA!Tuesday + Messy Room = Dirty Tuesday thus the journey began!”
Who is the Dirty Tuesday customer? “You can find her deep breathing in an early morning yoga class. Clearing her mind free of thoughts where the arts of basquiat inspire and Erykah badu is trying to save the world.Stylishly gallavanting in patterns from across the world. She’s something like an alien, this Dirty Tuesday girl.We aim to make the experience of our customer as personal a shopper can get. You can learn the moods of the creator by peeping the lookbook, or surfing the shop. Dirty Tuesday‘s blog will definitely peer you into the mind of this beautiful disaster.”
In your last collection you created pieces that were influenced by your meditation practice, how does this collection differ from the ones in the past?“This new collection is not my own, but similar in my taste and style as to how the fabrics and the cut speaks.”
Where do you find inspiration for your pieces? “In the stillness is where I find it all.”
" I've had my doubts in the aspect of I was at a point where I didn't know where to go next with my brand or my life after transitioning through a major internal shift. Yet I made it through by being still, strengthening myself inside mentally and controlling my emotions"
How/why did you get into meditation? How often do you practice? “I began meditating because I had absolutely no control over thought at the time. Random non beneficial thought patterns would storm in, and I wanted them out! I practice everyday.”
What’s a typical day like for you? “A typical day in the life of Founder and CEO of Dirty Tuesday goes as follows. eyes open, press play on positive affirmations, meditate, yoga, qigong (repeat at later time)shower/breakfast, knocking out scheduled duties from photo shoots, social media, pop up shops, emails, phone calls, meetings, gym, a walk in nature at several points (no matter the weather/ eh unless I’m snowed in) nap (recharge) studying some form of quantum physics or self help information/ancient texts , random dance class, wine tasting, or live show. silence.”